Diddy's Sean John Relaunches "Vote or Die!" Campaign

Back in 2004, Diddy's "Vote or Die!" campaign enlisted a host of who's-who celebrities to encourage voter turnout (with arguably mixed results) but it went silent shortly after. Ahead of 2020's landmark election, contemporary creatives like Tyler, the Creator and Frank Ocean have thrown their hats into the ring to boost votes, abetted by some timely merch and a newly-relaunched "Vote or Die!"Sean John, the apparel line owned by Diddy, is reissuing its "Vote or Die!" T-shirts in time for the elec...